08-Nov-2018   9:11 AM

Global first cloud distribution partnership between Synnex Australia and Marketo 

November 8, 2018 – Synnex Australia today announced its partnership with Marketo, Inc., the leading provider of a marketing engagement, analytics and attribution software.

Through this partnership, Synnex resellers are enabled to deploy the Marketo Engagement Platform within their businesses and offer the platform to their customers. Resellers can expand their service offerings and revenue by partnering with Synnex to optimise their entire lead lifecycle and grow revenue through the Marketo Engagement Platform. 

As the only solutions aggregator to sell Marketo globally, Synnex is expanding their marketing product offerings to ensure its channel and partners continue to innovate digitally. The Marketo Engagement Platform will provide the ability to create, manage and deliver personalised engagement at scale across every touchpoint from email and web to social and mobile solutions. 

We are excited to partner with Marketo, the market leader in engagement marketing software at the forefront of digital transformation,” said Michael Tea, Synnex Australia General Manager of E-commerce and Cloud. “We believe that this distribution agreement will broaden and enrich our digital solutions offering to our resellers and their end-user customers.”

With the comprehensive suite of applications from Marketo and those built by the Synnex launch point partners, authentic and personalised experiences can be created for everyone, everywhere, any time.

“At Synnex Australia, we have made it our commitment to become a world-class leader in IT solutions. By adding the Marketo Engagement Platform to our portfolio, we are continuing to broaden our solution set and enable our reseller network to continue to push digital transformation and innovation in the market”, said Kee Ong, Synnex Australia CEO.

“We are thrilled to collaborate with a recognised solutions aggregator like Synnex who invests in solutions capabilities for their customers and partners”, said Georgina Crowe, Director of Alliances, Marketo ANZ. “Together we will be able to empower Australian and New Zealand companies to accelerate and scale their growth with the right platform to plan, engage and measure the impact of their end-to-end marketing activities.”

For more information on Synnex, please visit www.synnex.com.au  

About Marketo

Founded in 2006, Marketo is the leading Engagement Platform that empowers marketers to create lasting relationships and grow revenue. Marketo put marketing first in everything they do. Recognised as a leader in the industry by Gartner, Forrester and SiriusDecisions, Marketo help customers transform their digital marketing with constant product innovation, a vibrant community of marketers and a robust partner ecosystem. For more information on Marketo, visit https://au.marketo.com/. 

About Synnex Australia

Synnex Australia is one of the leading IT solutions providers and trusted partner of choice in Australia and New Zealand. Synnex has grown steadily working with over 6,000 channel partners and is endorsed by more than 80 leading technology vendors to provide an extensive suite of end-to end IT and Cloud solutions that support the traditional and emerging markets. 

Synnex’s strategy is Channel first. With a combination of local experience and global expertise, this ensures the channel stays relevant and at the forefront of the ever-changing technology landscape. To learn more, visit Synnex at www.synnex.com.au.  

News Coverage

ARN coverage on Synnex Australia and Marketo's partnership

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